Bundle sets, rewards and upsells for Shopify
HOW-TO · REWARDS LADDERS · 8 STEPS · ABOUT 10 MINUTES

Set up a rewards ladder with a free gift

A rewards ladder gives shoppers a reason to add one more item, and lets them choose a gift once they reach it. The Luxe demo store's store-wide ladder has three rungs: free shipping at $75, a free gift at $120 and 10% off at $200.

Every plan · Starter runs 1 active ladderBefore you start: gifts published to the Online StoreExample: the Luxe demo store's Demo rewards ladder
The Luxe rewards ladder editor for Demo rewards with three rungs and a preview of the cart drawer.
The finished ladder: free shipping at $75, a gift of the shopper's choice at $120, 10% off at $200.

Step 1: Open Rewards

In Luxe, open Rewards and select Create ladder. Pick a template, or Start from scratch.

The Luxe Rewards page with its ladders and the Create ladder button.
Rewards lists every ladder and its status.

Step 2: Name it and choose its scope

Give the ladder a Name (Demo rewards: free shipping, a gift, 10% off) and a Priority, which decides between ladders when two offer the same money reward.

Choose the Scope: Store-wide, or one bundle set.

The ladder form with the name Demo rewards, its priority and a store-wide scope.
Store-wide ladders count the whole cart.

Step 3: Choose what the ladder counts

Under Threshold, pick the Measure: Cart subtotal (in your store currency), Cart quantity (all items) or Bundle set quantity (sets in the cart). The demo store's ladder counts the cart subtotal.

Good to knowStack with bundle set pricing is on by default: the ladder's discount applies on top of set prices. Turn it off to leave set lines out of the ladder's money reward.
The ladder measure set to Subtotal, with Stack with bundle set pricing on.
Subtotal ladders read best as amounts: $75, $120, $200.

Step 4: Add the rungs

Select Add rung for each step, up to 10. Each rung has a threshold, a reward and the Label shoppers see. Thresholds must increase.

The demo store sets three: Free shipping at $75, Free gift at $120 and Percentage off, 10% off the order, at $200, labelled Free shipping, Choose your gift and 10% off your order.

Three rungs: free shipping at $75, a free gift at $120 and 10% off at $200.
One ladder, three reasons to add one more item.

Step 5: Choose the gifts

On the gift rung, add the gifts the shopper may choose from, up to 10. Every gift must be published to your Online Store. The demo store offers a Travel Candle, Amber Hour; a Canvas Market Tote; and a Stoneware Mug.

Gift cards, Shopify bundles and subscription-only products cannot be gifts; the editor names any it finds.

The $120 gift rung with three gift options: a travel candle, a canvas tote and a stoneware mug.
The shopper chooses one; Luxe never adds a gift for them.

Step 6: Check the preview

The preview beside the editor shows the drawer and the rewards bar for a sample cart you describe. Try a cart just under a rung, then one just over it.

The ladder preview at a $127 cart: free shipping and the gift unlocked, $73 more for 10% off.
The preview prices the sample cart as checkout will.

Step 7: Activate the ladder

Select Activate ladder. Luxe applies every reward through one automatic Shopify discount, Luxe Rewards.

How it combines with your other discounts is one setting, Settings › Checkout and pricing › Discount combinations, and the editor shows the current value.

Good to knowStarter runs one active ladder. Activating another saves it as a draft; the live ladder keeps running.

Step 8: Show it to shoppers

With the Luxe cart drawer (Settings › Storefront › Cart mode), progress and the gift chooser show in the drawer.

Keeping your theme's cart? Add the Rewards bar block in the theme editor where progress should show. Rewards words are in Settings › Storefront › Storefront words (Cart).

Storefront settings with Cart mode set to the Luxe cart drawer.
Option one: the Luxe cart drawer.

What shoppers see

As the cart grows, the rewards bar shows the next step. At $120 the gift chooser opens; nothing is added until the shopper chooses.

The cart drawer at $89: free shipping unlocked and $31 more to choose a free gift.
1. At $89: free shipping, and the next step.
The cart drawer at $127 with the gift chooser open and no gift added yet.
2. At $127: three gifts to choose from.
The cart drawer with the chosen Canvas Market Tote as a free gift line.
3. Chosen: the gift joins the bag as Free gift.
How the gift behavesCheckout makes the gift free only while its rung is met, and a gift never counts toward its own rung. If the shopper drops below $120, Luxe removes the gift and shows what brings it back. Gift lines are never part of Luxe-built revenue.

Check it before you share it

Fill a cart past $120, choose a gift and go to checkout: the gift shows at $0 and free shipping applies. Then remove items below $120 and check the gift leaves the cart.

NO INSTALLSee it from the shopper's side first: Rewards ladder and free gift demo.Try the demo
Was this how-to helpful?