Bundle sets, rewards and upsells for Shopify
For pet food and treats brands

Pet treat boxes, starter packs and pouch mixes, picked by the owner.

Let owners fill a treat box with their dog's favourites, start a new puppy with food, a bowl and two treats, or mix pouches at a better price by the dozen, each as a Luxe bundle set. A rewards ladder adds free shipping or a gift as the basket grows and upsells add a topper to the food, all priced the same in the builder, the cart and checkout.

Starts from two templates: Treat Box: choose 5; Starter Pack: food, bowl and 2 treats. Free plan; Growth and Pro with a 14-day trial.

Treat box

$18Value $20You save 10%
10% off 2 treats, 15% off 3 treats

Choose three treats. Tap to add, tap again to remove.

Your treats

1 of 3 chosen
  • Chicken jerky

Example products and prices
Four ways pet food and treats brands sell with Luxe

Every set type, one pricing engine.

BUILD-YOUR-OWN SET

Treat box

Any five treats at 20% off, repeats allowed, with your best sellers as the default picks.

COLLECTION SET

Build your bundle

One to ten items from your treats collection, repeats allowed, saving more with more.

FIXED SET

New pet kit

Food, a bowl and treats you choose, sold together at one price.

REWARDS LADDER

Choose your gift

Free shipping first, then a toy or a treat pouch the owner picks.

See every builder in action
Collection set · tier progress bar

A different offer at every tier.

Each tier carries its own reward: a percentage, a fixed amount, free shipping or a gift. The bar sits in the set's tray or above your collection grid, and fills as items go into the set.

Add 1 more item for 10% off

  1. Free shippingUnlocked
  2. 10% offat 6 items
  3. 15% offat 10 items
Example tiers
Rewards ladder · in the cart drawer

The shopper picks the gift.

Rungs unlock as the cart grows. At the gift rung the drawer offers a choice, and the gift reaches checkout free through the single Luxe Rewards discount. Nothing is added until the shopper chooses.

Free gift unlocked. $38 more for 15% off.

Free shippingUnlocked
Free giftUnlocked
15% offat $150

Choose your free gift

0 of 1 chosen
Rope toy
Treat pouch
Bandana
Example gifts: you offer your own products
The engine

One engine, every way to sell a set.

Try each builder below, set up as a pet food and treats brand might. They are Luxe's own storefront components, and every price shown is the price checkout would charge; the products and prices are examples.

01 · Layouts

Five layouts for the same set.

Tiles, Box, Pills, Variant rows and Quantity list: you choose one per set, and the price never changes with the layout. These are real screens from the Luxe test storefront.

Try the layouts in the demo
The Bundle set builder in the Quantity list layout: one body butter tube chosen and four jars with steppers, 10% off, $102.60
Quantity list: several of the same item, with a stepper on each row.Real storefront, Luxe test store
02 · Build-your-own set

Named groups, each with its own picks.

Each group is named and takes its own number of picks, shown as numbered slots. Shoppers tap an item to fill the next slot and tap it again to take it out, and the 15% set saving applies once every slot is filled.

$27.20Value $32You save 15%
15% off the full set

Treats

2 of 2 chosen
  • Chicken jerky
  • Salmon bites

Chew

1 of 1 chosen
  • Dental chew

Choose your treats

2 of 2 selected
Treat 1
Chicken jerky$9
Treat 2
Salmon bites$11
Lamb chews$10
Duck sticks$10
$27.203 of 3 · set complete

03 · The Luxe cart drawer

A drawer that slides open with the set inside.

The set arrives as one line with its picks, Edit set and Contents beside it. The rewards ladder sits above, a pick that pairs with the set below, and the order summary with Checkout at the foot; shipping is worked out at checkout.

04 · Collection set

A tier progress bar with its own offer at each tier.

Shoppers add to the set straight from your collection page, and the tray collects the picks. Each tier is a rung of the set's own ladder, so it can give a percentage, an amount off, free shipping or a gift, and the bar says what the next one unlocks.

Try the collection set demo
  • Chicken jerky$9
  • Salmon bites$11
  • Lamb chews$10
  • Duck sticks$10
  • Dental chews$12
  • Sweet potato$8

Your set

5 of 10 chosen

Add 1 more item for 10% off

Estimated total$52

05 · Rewards ladder

Free shipping, then a gift the shopper chooses.

Rungs count the whole cart. At the gift rung the shopper picks one, and checkout applies every rung through the single Luxe Rewards discount. Luxe never adds a gift without the shopper choosing it. Here is the Rewards bar block on a theme's cart page.

Try the rewards ladder demo

Your rewards

Free gift unlocked. $38 more for 15% off.

Free shippingUnlocked
Free giftUnlocked
15% offat $150

Choose your free gift

0 of 1 chosen
Rope toy
Treat pouch
Bandana

Gifts are added at no charge and removed if the bag drops below the reward.

06 · Upsells

The right add-on, priced by the same engine.

Frequently bought together on the product page, quantity breaks, a pick in the drawer and one last offer when the shopper chooses Checkout. Discounted upsells run through the same Luxe Rewards discount as the set.

Try the upsells demo

Frequently bought together

Select the items to add with this one.

Add all 2 to save 10%.

The saving shows at checkout.

Choose your quantity

$12 more for free shipping

Free shippingat $60
Free giftat $100
15% offat $150

Unlock free shipping

Food topperCloses the gap exactly$12

Your total becomes $60.

Before checkout

Complete your order

Only with this order

Select the offer to add it. Your bag stays as it is if you continue.

Templates for pet food and treats

Each one drafts the groups, the price and the words; you choose the products. Every template becomes an ordinary bundle set you can change.

Treat Box: choose 5

Build-your-own set · Tiles · 20% off

Any five treats at 20% off, repeats allowed. Default picks are your best sellers.

Food + toppers

Build-your-own set · Quantity list · 10% off

Add the food bag as a fixed component. Shoppers add at least one topper from a list, and everything is 10% off.

Mix your pouches, 6 or more

Build-your-own set · Quantity list · Save more with more

Six or more pouches from a list, repeats allowed: 6 for 5% off, 12 for 10%, 24 for 15%.

Pair them withThe Tiered rewards ladder rewards ladder and the Frequently bought together upsell. Free shipping, then a gift, then a gift the owner chooses, and the toppers and chews owners buy with the food.

All 92 templates

Filters in your words

Owners shop by what their pet eats and how old it is. Filters in those words keep a box of treats to the right recipes.

  • ProteinChickenSalmonLambDuck
  • Life stagePuppyAdultSenior
  • BenefitDentalJointsSkin and coat

An exclude chip, such as No chicken, hides every item that contains it. Suggest filters drafts them from your product types, tags and variant options; nothing is saved until you accept. How Product filters work

How it prices

The price in the builder is the price in the cart and at checkout: one pricing engine sets all three, and only Luxe's checkout functions on Shopify change the price.

Luxe bills only on Luxe orders, those with at least one line Luxe built, and Starter is free for up to 50 Luxe orders a month. Plans · Same price everywhere

Questions pet food and treats brands ask

Bundles for pet food and treats on Shopify

Luxe Upsell & Bundle Engine is a Shopify app that lets pet food and treat brands sell treat boxes, starter packs and pouch multi-buys as bundle sets owners build themselves, with repeats allowed, a gift with purchase rewards ladder and upsells in the cart. The builder, the cart and Shopify checkout charge the same price, and Luxe bills only on orders with a line it built; the Starter plan is free.

Can owners pick the same treat more than once?

Yes. Treat Box: choose 5 allows repeats, any five treats at 20% off, and its default picks are your best sellers.

Can I sell a starter pack for a new puppy?

Yes. Starter Pack: food, bowl and 2 treats gives a recipe, a bowl in the owner's size at no charge and two treats, priced per slot.

Can I give a better price by the dozen?

Yes. Mix your pouches, 6 or more saves 5% at six, 10% at twelve and 15% at twenty-four, repeats allowed. Every number is yours to change.

Can a pet food set be sold on subscription?

Not yet. Subscription sets are planned for a future release. Today bundle sets sell as one-time purchases, and your subscription products sell beside them as usual.

Do I need to edit my theme's code?

No. Luxe adds app blocks and one app embed in the theme editor, never edits your theme's code, and removing Luxe leaves your theme as it was.

Start from a template: Treat Box: choose 5.

Install free on ShopifyBook a walkthrough