Bundle sets, rewards and upsells for Shopify
Help & how-tosHELP & HOW-TOS · BRAND AND STYLE · 2 MIN READ

Brand and style

Every Luxe surface on your storefront takes your brand from one place: the Luxe app embed. Set it once and the Bundle set builder, the item picker, the collection tray and Add to set, the Luxe cart drawer, the Rewards bar, messages and the form shoppers see without JavaScript all follow.

A stack of folded knitwear in grey, charcoal and camel

Where the settings are

In your Shopify admin, open Online Store > Themes > Customize, then App embeds (the puzzle-piece icon) and select Luxe. The Brand settings sit in three groups at the top.

Brand colour

SettingWhat it changesDefault
PaletteA Luxe accent palette: Rosewood, Champagne, Obsidian, Eucalyptus or Amethyst. A palette chosen in the Luxe admin winsRosewood
AccentPrimary buttons, Free badges, selected items, progress bars and accent text. Replaces the paletteEmpty (the palette)
Text on accentLabels on accent buttons and badgesEmpty: Luxe picks your text or background colour, whichever reads at 4.5:1 on the accent
TextTitles, prices and body copy; secondary text is derived from itEspresso #1C1814
BackgroundThe cart drawer, picker, tray and cards; the lighter surfaces and hairlines are derived from itCream #FAF8F5
Savings text"You save" and free-item prices. Keep 4.5:1 contrast on your backgroundSage #5C7A59

Luxe keeps text legible when you pick a very light or very dark accent: with Text on accent empty, labels switch to your text colour on a light accent. Accent-coloured text (the amount to your next reward, links) switches to your text colour when the accent is too light to read on your background.

Brand type

SettingWhat it changesDefault
FontsLuxe loads the two fonts below from Shopify's font library. Theme uses your theme's heading and body fontsLuxe
Display fontTitles and prices: set and tray titles, the drawer heading, prices and totalsCrimson Pro
Body fontLabels, buttons and copyInter
Display styleRoman or italic for every display font useRoman
Display weight300 to 700. Fonts without that weight show their nearest one400
Small labelsUppercase, or as written, for small headings such as "Included" and "Total"Uppercase

Brand shape

SettingWhat it changesDefault
ButtonSolid (accent fill), Outline (text colour, no fill) or GradientSolid
Button gradientThe gradient for Button: Gradient. Empty keeps the solid accentEmpty
Uppercase buttonsButton labels in capitals with open letter spacing, including Add to setOff
CornersSharp, Soft or Round: buttons, slots, cards, chips, steppers and messagesSoft
Set slotsPill or Square: the shape of a set's slots (Sharp corners make them square)Pill
BadgesFilled (accent) or Outline (text colour on your background)Filled

Under Prices, Hide .00 on whole amounts shows $60 instead of $60.00.

One place for style

Every Luxe surface follows the app embed's Brand settings; blocks have no colour or shape settings of their own, so a bundle set looks the same wherever you place it. Set slots (Pill or Square) sets the shape of a set's slots. Shopper-facing words are in Luxe: Settings > Storefront > Storefront words for the whole shop, the bundle set editor for one set.

Tips

  • Preview a bundle set page, a collection set, and the cart drawer after a change; the theme editor shows every surface live.
  • With Fonts: Theme, Luxe reads Dawn's and Horizon's heading font. On other themes the display text uses your body font; pick Luxe and choose your heading font in Display font instead.
  • With the app embed off, the Bundle set builder shows its plain add-to-cart form in Luxe's default look and your theme's fonts. Turn the embed on to apply your brand.