Upsell types
| Type | Where it shows | What shoppers see | Discount |
|---|---|---|---|
| Frequently bought together | Product page | This item plus two or three others the shopper ticks (none are pre-ticked), a live total and one Add button | Optional, when bought together |
| Pairs well with | Product page | A row of three to eight cards, each with its own Add | Optional, per item |
| Quantity breaks | Product page | 1, 2 and 3-pack choices with the price per unit | Optional tiers |
| Make it a set | Product page | On an item of a live Build-your-own or Collection set: an invitation to build the set with this item already picked | The set prices it |
| Refill pairing | Product page and Luxe cart | "Add a refill" beside a consumable, from your product-to-refill map | Optional, per item |
| You may also like | Luxe cart | Up to three cards under the bag's items | Optional, per item |
| Gift-ready add-on | Luxe cart | Gift wrap or a card, never ticked for the shopper | Optional, per item |
| Tier gap filler | Luxe cart | "Add Lip balm to unlock free shipping": items that close the gap to the next reward | None, so the reward is always reached at checkout |
| Upgrade in the set | Bundle set builder | "Swap to 300 g" on a pick with a pricier variant or a premium alternative | The set prices it |
Upsells never add anything on their own: every item needs the shopper's tap.
Create an upsell
- Open Upsells and select Create upsell. Start from a template (grouped by goal: raise order value, sell sets, clear the gap to a reward, gifts, replenish) or from a blank upsell of any type.
- Under Shows on, choose where it appears: every product, chosen products or collections, or products with a filter value such as Roast: Dark. Cart upsells show for any bag, or for bags holding chosen products or a set.
- Under Recommendations, order the sources. The first fills first, then the next, until the upsell has enough items: products you pick, Shopify's complementary or related products, products often bought together in your Luxe orders, your pairing rules, your refill map, or, for the tier gap filler, products priced to close the gap. Hide suggestions priced above keeps found items within a multiple of the product they sit beside (3 times by default); products you pick always show.
- Optionally set a Discount: percent off, amount off, a fixed price, or quantity tiers. A discounted upsell lists its products, so its price cannot be claimed on anything else.
- Write the heading, subheading and button, or leave them blank for your storefront words. A blank Frequently bought together heading reads "Frequently bought together" only when your own co-purchases are its only source, and "Better together" otherwise, so the heading never claims purchases that did not happen. Choose the review stars style if your review app writes Shopify's standard review fields.
- Check the Preview: it shows the storefront card and the price checkout will charge, from the same engine checkout runs.
- Set Status to Active and save.
Pairing rules (on the Upsells page) pair products by your product filters: "products whose Roast is Dark pair with products whose Type is Grinder".
Place it on your storefront
- Product page upsells are theme app blocks: in the theme editor, add Often bought together, Pairs well with, Quantity breaks, Make it a set or Refill to your product template. The editor says which block an upsell needs.
- Cart upsells show in the Luxe cart where the Upsells module sits. Add the module on the Cart page (Below the items or Above checkout); without it, cart upsells do not show, and the editor says so. See The Luxe cart.
- Upgrade in the set shows inside the Bundle set builder; nothing to place.
With the app embed off, or JavaScript blocked, the blocks show nothing and your product pages sell as your theme's.
Performance
The Upsells page shows, over 30 days, upsell revenue (Luxe-built, billed with the order), the accept rate, live offers and the top offer. Each upsell's editor shows its own views, accept rate and revenue.
Billing and plans
An accepted upsell is a Luxe-built line: an order that holds one is a Luxe order, billed like an order with a bundle set (Plans and billing). Only upsells you have published count, and only on products the upsell can offer. Views and clicks are never billed.
| Plan | Upsells |
|---|---|
| Luxe Starter | One active upsell, without a discount |
| Luxe Growth, Pro and Enterprise | Up to 50 active upsells, 16 of them with a discount |
At a limit, a new upsell can still be saved as a draft; live upsells keep selling.
Good to know
- A dismissed cart card stays hidden for the rest of the shopper's visit.
- An item already in the bag is not offered again, and sold-out items never show.
- Discounts combine with other discounts as set in Settings > Checkout and pricing > Discount combinations, since upsell discounts are part of the Luxe Rewards discount.
- The checkout offer is set on the Cart page; Upsells lists it read-only with a link there.
